Zero Waste
The best thing we can do for the planet is to buy less and use what we have for longer. Our goal with the Zero Waste mentality is to use all the fabric when we recycle saris.
In 2017, when the demand for SISSEL EDELBO really took off, we experienced with our own eyes in India the amount of residual material that was left over from the production of our collections. Typically, only one dress or kimono can be cut from a sari, so there will always be leftover fabric. The enormous amounts of residual fabric initiated a development process where we decided to create mix versions of our bestselling kimonos, where these are composed to four to six different saris. The motivation for this was to minimise waste from our production. What we did not know was that these mix styles would become highly loved and even more in demand than our single print styles. We try to use as much of the saris as possible by designing small styles like Christmas decorations and accessories from our leftover fabric.
The motivation for this was to minimise waste from our production. What we did not know was that these mix styles would become highly loved and even more in demand than our single print styles. We try to use as much of the saris as possible by designing small styles like Christmas decorations and accessories from our leftover fabric.
